August 19, 2008 – 12:19 pm
Just choose one phrase, and conquer it.
Your local dental practice need only work really well for one or two important sets of keywords, the rest is just a bonus.
If you could, say, become the #1 ranking for “Cosmetic Dentist Chicago”, you’ll be able to get the attention and business of the hundreds of people out […]
August 19, 2008 – 12:05 pm
There are many free ways to check out how your shaping up on Google. Here you’ll find a few tips and some advice to help you monitor your performance with Google.
Find Out Who’s Linking To You:
In the search box at Google.com, type in “link:www.yourdomain.com”. The results will show you every indexed page on google that […]
August 19, 2008 – 11:53 am
Araceli Parra and her firm were on the rocks a few years ago, with few leads, few new clients coming through the door, and a bad outlook for the future.
What did she do?
Use the internet.
After reading up and attending some seminars on web optimization and marketing, she gave it a go. Only 7 days after […]
August 19, 2008 – 11:35 am
In our quest to build links we can sometimes go to far, or just get tempted to take an easy option that looks good at first glance.
You should be thinking hard before having your link put on any site, especially if that site is a ‘link farm’.
When you read the Wikipedia entry on link farms, […]
August 15, 2008 – 3:26 pm
As a Doctor, you’ve got the answers to many, many questions that people spend hours searching the internet for: answer them!
Question and Answers areas, or FAQs as we’ve come to know them, can be a great place for you to provide valuable content for potential patients as well as build some great Search Engine Optimized […]
August 15, 2008 – 3:10 pm
Too often companies and business owners decide to invest money in a website because ‘everyone else has one,’ which is okay. The problem is when the thought process ends there.
When you contact web design and marketing companies with that simple phrase, “we need a website,” they should be asking your the important questions you might […]
August 14, 2008 – 10:36 am
Last year, spending on online advertising overtook that of mainstream TV in the UK last year.
With more than 40 percent or 2.8 billion pounds ($5.3 billion) in growth, online advertising now makes up for 19 percent of all UK advertising according to UK regulator Ofcom.
The report found that Britons are spending four times as much […]
August 14, 2008 – 10:27 am
Jimmy Wales, Wikipedia founder, is hoping to threaten Google’s dominance over internet search with the launch of Wikia Search, a project spearheaded by the founder of on of the webs most popular websites.
“Right now in the US in particular we have a really strong concentration of the industry,” Wales said Thursday at the Global Brand […]
August 13, 2008 – 12:04 pm
Google’s Adwords has a wide variety of tools and literature to help you get your site performing well on paid searches.
If you’re just starting out your campaign, one tool of particular use is the Adwords Keyword Tool. The tool helps you find keyword suggestions based on your own ideas or what you’ve seen competitors use, […]
August 13, 2008 – 11:52 am
Inbound links, or sites linking to your website, are one of the most important factors in your Google PageRank and search engine relevancy.
If no one is linking to you its possible to rank well, but its an uphill battle. Getting sites to link back to your content will keep your site popular in search engines […]