August 15, 2008 – 3:26 pm
As a Doctor, you’ve got the answers to many, many questions that people spend hours searching the internet for: answer them!
Question and Answers areas, or FAQs as we’ve come to know them, can be a great place for you to provide valuable content for potential patients as well as build some great Search Engine Optimized […]
August 15, 2008 – 3:10 pm
Too often companies and business owners decide to invest money in a website because ‘everyone else has one,’ which is okay. The problem is when the thought process ends there.
When you contact web design and marketing companies with that simple phrase, “we need a website,” they should be asking your the important questions you might […]
August 14, 2008 – 10:36 am
Last year, spending on online advertising overtook that of mainstream TV in the UK last year.
With more than 40 percent or 2.8 billion pounds ($5.3 billion) in growth, online advertising now makes up for 19 percent of all UK advertising according to UK regulator Ofcom.
The report found that Britons are spending four times as much […]
August 14, 2008 – 10:27 am
Jimmy Wales, Wikipedia founder, is hoping to threaten Google’s dominance over internet search with the launch of Wikia Search, a project spearheaded by the founder of on of the webs most popular websites.
“Right now in the US in particular we have a really strong concentration of the industry,” Wales said Thursday at the Global Brand […]
August 13, 2008 – 12:04 pm
Google’s Adwords has a wide variety of tools and literature to help you get your site performing well on paid searches.
If you’re just starting out your campaign, one tool of particular use is the Adwords Keyword Tool. The tool helps you find keyword suggestions based on your own ideas or what you’ve seen competitors use, […]
August 13, 2008 – 11:52 am
Inbound links, or sites linking to your website, are one of the most important factors in your Google PageRank and search engine relevancy.
If no one is linking to you its possible to rank well, but its an uphill battle. Getting sites to link back to your content will keep your site popular in search engines […]
August 12, 2008 – 10:50 am
According to surveys over the past year, more than 74% of US households go to the internet search engine when looking for local goods and services.
It used to be the yellow pages that dominated this market. But with the advances in search technology, faster internet connections, and better computers, why would we page through a […]
August 12, 2008 – 10:33 am
A site-wide link is a link to an outside website that appears on each page of a website.
For example, if my site www.whitehatfirm.com linked to Google.com, on every single web page.
When trading links it can sometimes seem like a good idea to get your link on as many pages as possible, but there’s evidence to […]
August 11, 2008 – 11:06 am
Legal issues are heavy, serious, and personal. Meet your client face to face on your website.
When visitors land on your website looking for your help, they need to know who you are right away. We need to instill trust and reputation almost instantly in order to get them to keep browsing and see your services, […]
August 11, 2008 – 10:58 am
While not exactly an SEO issue, it is so closely related to the converting those visitors you receive from SEO efforts that it bares mentioning here.
Does your page take too long to load?
After all the hard work you put into ranking high on search engines and generating traffic, you could be shooting yourself in the […]
