You already know that getting sites to link back to your practice’s homepage is important, but how do you do it?
You can write short emails asking for the favor, write really great content and hope people find it and link to it, or publish a few gems on other people’s sites.
Publish Your Article Somewhere Else
There are a couple of places to go looking to get your content published elsewhere:
- Other Dental Blogs: A good place to start. Find popular blogs that deal with dental issues, write a short article you’d otherwise post on your own blog and contact the site owner — Offer to be a guest contributor. In exchange, you get your link placed prominently in your post on their website.
- Other Dental Blogs v2: Write that same article on your blog and send a polite email to the blog writer with a link to the article, or leave a link to it in the comments of a related post on the blog (be careful with the second part).
- Directories: There are several dentist directories on the internet, some are free, some are not. Sign up and get yourself listed.
- Article Databases: Like EZinearticles.com. You publish your content here, and in exchange get a paragraph about you and links to your website at the bottom. These sites show prominently in search results and can help get your writing noticed by more people.
What’s With All The Writing?
It’s the only thing that’s going to set you above your competition and get you ranking well in search engine results. Contnet contains information, which is what the Google algorithm is primarily concerned with, as well as your visitors. Good content = More Links = Better Page Rank = More Hits = More Links, etc.
That’s how this all works.
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