Once you have a professional and effective press release, it’s time to submit it to the various distribution sources.  There are several ways of doing this - you can go about doing it yourself, hire a freelancer, or hire a firm to do it for you. The process of developing distribution sources can be complicated and frustrating. It takes time, and it is usually worth hiring someone more experienced if you are not a professional copywriter.Â
Whether you are planning on submitting your press releases for distribution yourself or hiring out, it’s important to make sure you are using high quality directories.  I recommend http://www.prweb.com/ if you decide on DIY; they price by “donation” from $30-$80, and do all the work for you.
However, if you are willing to spend more money, it is more effective to consult with a freelancer firm to develop a personalized plan. A good one will work with you to help determine what best package for your money and business size will be.Â
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