August 19, 2008 – 12:19 pm
Just choose one phrase, and conquer it.
Your local dental practice need only work really well for one or two important sets of keywords, the rest is just a bonus.
If you could, say, become the #1 ranking for “Cosmetic Dentist Chicago”, you’ll be able to get the attention and business of the hundreds of people out […]
August 15, 2008 – 3:26 pm
As a Doctor, you’ve got the answers to many, many questions that people spend hours searching the internet for: answer them!
Question and Answers areas, or FAQs as we’ve come to know them, can be a great place for you to provide valuable content for potential patients as well as build some great Search Engine Optimized […]
August 12, 2008 – 10:50 am
According to surveys over the past year, more than 74% of US households go to the internet search engine when looking for local goods and services.
It used to be the yellow pages that dominated this market. But with the advances in search technology, faster internet connections, and better computers, why would we page through a […]
August 8, 2008 – 11:52 am
Unless your practice is a cosmetic practice that targets a national clientel, chances are most of your business is coming to you from within 20 to 30 mile radius.
While the internet is a big place, it’s still possible to focus on that traffic thats coming from homes nearby.
ADWORDS
AdWords allows you to target within a […]
August 8, 2008 – 11:43 am
As we’ve mentioned before, medical searches make up a huge portion of search engine traffic. If your medical practices deals with some of the big health issues, like diabetes, for example, you need to be talking about them on your site.
The form in which you talk about them can vary, but short articles are always […]
August 5, 2008 – 12:11 pm
Many business know they need a website, but they’re not sure why. In the rush to be ‘modern’ they pay someone to throw up something that in the end is little more than a webpage with photos and maybe an address.
Your Dental Practice’s website can be, and should be, much more.
A website is a unique […]
The online marketing strategy for your medical practice should focus on you and what you do best.
If you specialize in removing slivers from peoples hands, then that’s what your site ought to be focused on.
Too often, websites and their owners try to bring home the whole cow when all they really need is a gallon […]
Are you referencing the names of schools in the area within your content and page titles?
People moving to your neighborhood and looking for a nearby dentist will also be researching area schools.
If you’ve taken the advice from other pages and written articles for newcomers to the area, hopefully you mentioned the school districts already […]
If you’ve been hesitating about taking your medical practice online and marketing in the virtual world, stop–you’re already popular.
According to studies, medical searches are one of the top reasons for internet searches.
That means a majority of internet searches are actively seeking information and services that you can provide. The demand is strong and will stay […]
We’ve already discussed how getting yourself into the Local Businesses of Google Maps can bring you good rankings and a boost in traffic. But how do we rank even better WITHIN the Local Maps?
Usually sites that are physically located closest to the IP rank at the top, but this isn’t always the case. So what’s […]
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