Are you referencing the names of schools in the area within your content and page titles?
People moving to your neighborhood and looking for a nearby dentist will also be researching area schools.
If you’ve taken the advice from other pages and written articles for newcomers to the area, hopefully you mentioned the school districts already […]
If you’ve been hesitating about taking your medical practice online and marketing in the virtual world, stop–you’re already popular.
According to studies, medical searches are one of the top reasons for internet searches.
That means a majority of internet searches are actively seeking information and services that you can provide. The demand is strong and will stay […]
We’ve already discussed how getting yourself into the Local Businesses of Google Maps can bring you good rankings and a boost in traffic. But how do we rank even better WITHIN the Local Maps?
Usually sites that are physically located closest to the IP rank at the top, but this isn’t always the case. So what’s […]
Blogs, newsletters and websites are constantly searching the net for informative articles on health, diseases, colds and medicines — will they find your own expertise out there?
A big part of online marketing for your medical practice is becoming visible. The only way to do that is to have great content that other people and especially […]
Google Maps benefits local businesses like Dental Practices more than others: are you taking advantage of the opportunity to get on the first page of results?
You may have noticed the last time you searched for a hotel in a city (ex. hotels in Cleveland), that the first set of results are from Google Maps.
By listing […]
Your number one enemy as a Medical Practice marketing online is visitor attrition.
We’re all guilty of it, we surf on to a website, and if we can’t easily find what we want or just don’t ‘get’ the site, we’re gone.
Poof. Just like that.
Your visitors have an agenda. They don’t want to surf to admire how […]
You already know that getting sites to link back to your practice’s homepage is important, but how do you do it?
You can write short emails asking for the favor, write really great content and hope people find it and link to it, or publish a few gems on other people’s sites.
Publish Your Article Somewhere Else
There […]
Regular check-ups are recommended, but often we forget about them as a result of juggling many responsibilities on a day to day basis.
Reminding your patients in a polite email can help boost the number of patients coming into see you for these regular exams, which is good for both you and your patients.
When patients visit […]
For many practices, their website becomes their sole source of leads and new business. That’s because it is inherently perfect for such a job, if you know how to use it.
To have a website that you can rely on for new leads and business inquiries, your site needs to:
Be more than a brochure — A […]
Content is at the root of SEO success and driving your traffic. The easiest way to build content is by writing short articles that are focused, specific, and useful for your target audience.
For marketing your medical practice online, consider what information your regional clients are looking for — tips for staying healthy in the flu […]
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